color associations


The last of the colors on the rainbow, purple is one of the richest, deepest colors in the spectrum. Due to its historical uses by various courts and the Roman Catholic church, purple has become intertwined with the concepts of nobility, royalty, and the sacred.


The word purple derives from the name of a dye that produced the color used in Byzantium. Falling in between red and blue, the historical associations with power and lacking the feelings of aggression that red can sometimes inspire, purple ties have started appearing in the wardrobes of world leaders. Interestingly, the concept of purple shifts from culture to culture,  with the amount of blue used to create the color shifting depending on country. The purple that was most sought by royals at one point in history may actually have been much redder than what people may envision by the word ‘purple’.

With regards to usage and associations, purple is connected the Easter season specifically. Purple is a holy color and is associated with both the Church and the concept of the spirit or the soul. However, like most colors, purple also has negative connotations, and is used to suggest vanity or pride.




Even though it’s been close to a year since Holly asked me why green was considered unlucky, I haven’t forgotten to finish out this series. It does stand to be pointed out again that color associations do vary from culture to culture and even within usage. These associations also shift over time-in large part, our association with pink belonging to girls and blues belonging to boys extends back only as far as the 1920s or so. Actually a great deal of our culture markers (including diamond engagement rings) also extend back only into the Interwar period but that’s a discussion for another time.

Like green, blue is a peace color. Used to pull in healing and calming energy, blue is used to encourage peace and comfort. In some cultures the color’s associations with a draw down of energies is so strong that it is actually used to mark mourning. The presence of too much blue can likewise push down energy so much that it inspires depression; to be depressed is sometimes referred to as being blue. Blue is often associated with water, and by extension the color is sometimes used in with similar meanings such as boosting emotion or intuition.


Standing on the brink of the cool colors, yellow carries inherent happiness and joy. Yellow is another movement color, pushing communication and movement forward without the edge of passion that red and orange have. This may be a weakness, and may limit the usage to situations where passion isn’t necessary, but on the other hand the purity and happiness of the color make it easier to work with. It can also be a much more straightforward color than orange or red.

Yellow is still an especially energetic color- at least in my workings with it, I’ve found that it’s actually faster moving than red because of the lack of emotional weight. Yellow is still a dominant shade but it’s not as bogged down with connentation of red. Yellow is an elemental color. Sometimes associated with the element of air, yellow is also associated with the solar plexus chakra. In Chinese foklore it is associated with the element of earth. It is associated with spring in India.

Like most colors, yellow and gold do carry negative associations. Often associated with a lack of courage, in Western slang to be yellow livered or yellow bellied is to be accused of cowerdice. It also marks jealousy and greed.

Interestingly, too much yellow has been reported as being annoying.

6 months ago- The Boston Molasses Disaster


Orange is a strange color.

Orange is supposedly the most disliked color in America. I don’t get that, orange is very much my Me color.

Orange is a color of contradictions and balance, being placed between two ‘hot’ colors that carry vastly different implications. Orange balances out the influences of yellow and red, making it both a lust/passion/fertility color, and a color associated with purity and cleansing.

Orange is not a powerful as red in terms of attracting energies- but this is actually one of its strengths. Orange is good for attracting energies when you know what you want and are attempting to control it. If red is just opening the doors for a free-for-all, orange is holding a by invitation only event. Often associated with success and luck, orange is especially good when you’re working towards more material or concrete needs, such as money or a new home.

Orange is also a stimulating color, and therefore is good for movement. Sometimes orange is used for stirring up stagnating energies, such as attempting to determine what decision to make next or figuring out what step to take towards development. Within the chakras, orange is the color associated with both sexuality and creativity. Taken too far however, and orange pushes energies into excess.

If other colors have direct superstitions attached to them, orange seems to fly fairly under the radar. Orange tends to have associations with days or holidays (halloween, for example), there isn’t much to be found specifically with regards to the color the way that red or green does. If anyone knows any, I would love to hear them.




6 months ago- Vivian

1 year ago- newfoundland thrummed mitten


Red is a power color.

It doesn’t really matter what the association is, it’s going to be intensive. The color of fire, red is used in combination of strong emotion- lust, love, rage, destruction. In some cases this is cleansing, in others, it’s destructive. Red can be used to either draw up or tamp down any of these, depending on motive, since red is also a purifying color.

Red is a very primal color. The root of the word may even be related to blood. Its connection to life makes it a very dominant color and should be used with restraint. Because of its connection to life and the life force (…I really dislike that term…) red has traditionally been given a dual natured meaning; on one hand, the color is associate with love, sexuality, and passion, and on the other, the color is also used to represent sin and guilt.

Red superstitions are hard to pin down, since red varies so much in meaning from culture to culture. Red hair is often quoted as being bad luck, or red heads are seen as ill-tempered- this may be a throwback to when a red-headed individual may have been invading. In some cultures red is seen as lucky and is connected with money. The Greeks have a superstition about touching red to avert bad luck or fights.

6 months ago- Sunday Legends- Woman in White/La Llorona

1 year ago- I don’t see why he doesn’t agree with me